发布者:fubo 发布时间：2018-04-20 09:52:43 浏览数： 次 [ 返回 ]
报告题目: Retail Competition and Product Variety Decisions
报告人: Dr. Xiang(Sean) Wan
报告介绍：We examine how retailers make product variety decisions when facing competition. Results are estimated using order records from 10,620 retailers supplied by a distributor of consumer packaged goods. Our results show that competition affects product variety at retailers. However, the response to competition may not always be increases in product variety. These impacts vary across retail types. Within- and Across-Type competitions have different influences on product variety. Our results suggest that, when make product variety decisions, firms need to consider intense of competition (the number of competitors) as well as types of competition (competitor types).
嘉宾介绍： Dr. Xiang(Sean) Wan serves as an assistant professor in the Department of Marketing and Logistics, Fisher College of Business, The Ohio State University. He has held previous faculty appointments at the University of Tennessee and Marquette University.Dr. Wan holds a PhD in Business Administration with a major in Supply Chain Management from the Robert H. Smith School of Business at the University of Maryland, where he earned Top 15% Teaching Awards in 2009 and 2010 at the Robert H. Smith School of Business as well as the Krowe Award for Teaching Excellence in 2010 and the Allan N. Nash Award for outstanding doctoral student in 2011.Dr. Wan’s research interests include product and service variety management, inventory management, supply chain coordination. His research work has been published in highly recognized global publications including Strategic Management Journal, Production and Operations Management, Journal of Operations Management, Decision Sciences Journal and the Journal of Business Logistics, among other publications.